Rational Decision Making for Managers: An Introduction eBook

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Rational Decision Making for Managers provides students with a basic understanding of quantitative and analytical techniques that managers use to make complex business decisions and helps them to recognise when they are appropriate. Sarah Keast and Mike Towler also show the characteristics of the decisions that can be informed by the use of each technique, thereby guiding the reader in their choice.
Rational Decision Making for Managers features:

separate chapters on robustness analysis and game theory
a strong contextual discussion and clear structure
a concise mathematical appendix
The book is essential reading for students studying business decision making, quantitative methods and business research methods.

This is a digital product.

Rational Decision Making for Managers: An Introduction 1st Edition is written by Michael Towler; Sarah Keast and published by John Wiley & Sons UK. The Digital and eTextbook ISBNs for Rational Decision Making for Managers: An Introduction are 978EUDTE00409 and the print ISBNs are 9780470519653, 0470519657.