Green Marketing: A Case Study of the Sub-Industry in Turkey eBook

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Green Marketing examines the concept of ‘Green Marketing’ using examples from Turkey and the rest of the world. The book examines Sa-ba Inc. as a case study which is among the pioneering enterprises in Turket’s automative sub-industy and its green marketing strategies.

This is a digital product.

Additional ISBNs
9781349710485

Green Marketing: A Case Study of the Sub-Industry in Turkey is written by A. Kirgiz and published by Palgrave Pivot. The Digital and eTextbook ISBNs for Green Marketing are 9781137535894, 113753589X and the print ISBNs are 9781137535870, 1137535873. Additional ISBNs for this eTextbook include 9781349710485.