Green Giants: How Smart Companies Turn Sustainability into Billion-Dollar Businesses eBook

Delivery: Can be download immediately after purchasing. For new customer, we need process for verification from 30 mins to 12 hours.
Version: PDF/EPUB. If you need EPUB and MOBI Version, please send contact us.
Compatible Devices: Can be read on any devices

What do Brazil’s top beauty brand, America’s second-fastest-growing restaurant chain, and the world’s third bestselling car have in common–besides achieving enormous success with revenue in the tens of billions? They are doing it all while holding to their convictions of implementing sustainable principles that help consumers live better lives. But they aren’t the only ones. Green Giants examines nine companies–including Chipotle, Toyota, Unilever, Tesla, General Electric, and more–who have established the blueprint for sustainable success that anyone can follow. Author Freya Williams, an early pioneer of the modern sustainable business movement, discovered six factors responsible for the overwhelming success of these nine socially responsible companies: The Iconoclastic Leader Disruptive Innovation A Higher Purpose Built In, Not Bolted On Mainstream Appeal New Behavioral Contract Packed with eye-opening research, exclusive interviews, and enlightening examples, Green Giants serves as your blueprint for merging wild profitability with social responsibility.

This is a digital product.

Additional ISBNs
9781400242641

Green Giants: How Smart Companies Turn Sustainability into Billion-Dollar Businesses 1st Edition is written by E. Williams and published by AMACOM. The Digital and eTextbook ISBNs for Green Giants are 9780814436141, 0814436145 and the print ISBNs are 9780814436134, 0814436137. Additional ISBNs for this eTextbook include 9781400242641.