HOSPITALITY & TOURISM: MANAGERIAL PERSPECTIVES & PRACTICES eBook

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As a service-oriented industry and with its distinctive characteristics, tourism is based on experiences. It is necessary to provide the highest level of service and to keep the quality of interaction at a certain level. In the tourism industry, differentiation and new perspectives are needed in order to increase the quality of experiences and to have a different position in the minds of individuals than competitors. There is a crucial role of efficient management of business processes in order to ascertain this differentiation. Herein, especially in tourism and hospitality industry, the pursuance of new tendencies will provide substantial benefits to the relevant enterprises at all of these processes. From this point of view, with this book, the aim is to guide tourism organizations in terms of improving service encounter processes and quality of experiences by giving crucial tips about current managerial perspectives and practices.

This is a digital product.

Additional ISBNs
9783631843192, 9783631843208

HOSPITALITY & TOURISM: MANAGERIAL PERSPECTIVES & PRACTICES 1st Edition and published by Peter Lang GmbH, Internationaler Verlag der Wissenschaften. The Digital and eTextbook ISBNs for HOSPITALITY & TOURISM are 9783631843185, 3631843186 and the print ISBNs are 9783631834909, 363183490X. Additional ISBNs for this eTextbook include 9783631843192, 9783631843208.