Understanding Media and Culture: An Introduction to Mass Communication v2.0 eBook

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Understanding Media and Culture: An Introduction to Mass Communication is a compelling, historical narrative sketching the ongoing evolution of media and technology. Today’s students are immersed in media–and while they expect new technology, they often lack the historical perspective. This understanding can help today’s learners comprehend, appreciate, anticipate, shape and control media technology.

This is a digital product.

Understanding Media and Culture: An Introduction to Mass Communication v2.0 is written by Jack Lule and published by Flatworld. The Digital and eTextbook ISBNs for Understanding Media and Culture: An Introduction to Mass Communication v2.0 are 9781453385265, 1453385266 and the print ISBNs are 9781453385258, 1453385258.